Article Archives

s the title indicates, this is my article archives. It's rather sparse right now, but not because I haven't been writing. In fact, it's because I've been writing and not publishing that makes it look that way.

You'll see a lot more added in the very near future.

In one form or another, 99% of the articles that I post here are marketing and relational-sales based. Those that appear on the outset to belong to a more personal journal or blog genre`, generally have marketing wisdom woven into them.

Relationships, after all, have the basic ingredients necessary for sales training built in. You have the give and take, the bargaining, the costs involved in all human interaction, and the resolutions that hopefully lead to win-win situations. That should be the goal of each and every negotiation you take part in.

As I said, most of these articles are online sales and marketing oriented. I do however, reserve the right to be human and write about whatever happens to fall from my pencil, but I'm confident you'll enjoy those too.

You're more than welcome to borrow and re-publish these articles in any format or media you choose, provided the bylines remain intact and the links stay live.

If you would like to be notified when I add material, make sure you sign up for my newsletter Tools-N-Tales so you'll have first crack at them.

And if you would like to contact me with any input, I can always be reached at my contact page .

I look forward to hearing from you.

Dave Franzwa ~ Wordwrangler

Articles by Dave Franzwa
Article Title	Copyright Date	Length of Article	Style/Type
My Uncle Art - Infamous Bataan Death March Survivor	May 2005	758	Tribute
Summary - Arthur C. Franzwa was an administrative clerk assigned to the 4th Air Force, 19th Bombardment Group, Headquarters Squadron in the Phillipines. A survivor of the Infamous Bataan Death March, Uncle Art was listed as a P.O.W./M.I.A. during the second world war. Until recently, I had very little information of the actual...more
Article Title	Copyright Date	Length of Article	Style/Type
Inside Your Customer's Shoes. Comfy, or..	May 2005	1066 Words	Sales Tips
Summary - Examining customer buying habits is as old as selling itself. In pre-historic times, Mr. Slate could have watched Fred Flintstone's buying habits, invested in Bronto Burgers, and made a killing off Fred alone. All he needed to do was make them more accessible to Fred. We have pretty much the same scenario today, both online and off...
Article Title	Copyright Date	Length of Article	Style/Type
Power Phrases and Whistling in the Dark	October, 2004	430 words	HTML/Encouragement
Summary - "Well I stand up next to a mountain - chop it down with the edge of my hand" Jimi Hendrix - 1968
Article Title	Copyright Date	Length of Article	Style/Type
Short-N-Sweet	October, 2004	250 Words	Lite/HTML
Summary - I'm going to make this short and sweet. Whoever attached such a pleasure-invoking word like *sweet* to that common phrase, really did it an injustice. ...
Article Title	Copyright Date	Length of Article	Style/Type
The Spam Debacle	Oct 2004 (Revised)	935 Words	Op-Ed/HTML
Summary - It seems that everybody and their mother has weighed in on this topic, and I felt that not enough has been said, so here is my 3-1/2 cents-worth (inflation ya'know :-)...
Article Title	Copyright Date	Length of Article	Style/Type
Followup	January 2004	1334 Words	Style/Type
Summary - Ask any successful marketer what the most important elements that contribute to their success are, and you'll find that the art of following up with prospects is one of the top 3. Ask any un-successful marketers the same question and, dollars to donuts, you'll find that follow-up is a weak link in their promotional strategy chain.
Article Title	Copyright Date	Length of Article	Style/Type
Rehashed	December 2003	962 Words	Style/Type
Summary - I've seen a number of authors point to some of the ebooks that have been floating around online for a while, accusing them of being "stale" and out-of-date. I prefer to view many of those books as hand-me-downs from more experienced brothers and sisters.
Article Title	Copyright Date	Length of Article	Style/Type
Fizbang	December 2003	1058 Words	Style/Type
Summary - Let me show you how you can use a universal law to supply you with an endless stream of ideas to stimulate the growth of your business this year, and for years to come.
Dave Franzwa, Wordwrangler of Work at Home Supertips is in charge of 9 out of 10 duties over there (he doesn't do windows). Like his style? You can receive new material as soon as he's crossed his "T's" and dotted his "I's" by asking for it at: Tools-N-Tales All it'll cost you is a hot link, a hearty handshake and a Hi-Ho-Silver.